Website Guide

1. The two ways to work on the site

Webflow gives you two ways in. For everyday updates you’ll use the first one—a simplified content view that keeps the design safely locked.

In the content view you get four panels—Pages, CMS, Assets, and Settings. Click directly on text or an image to change it, or open the CMS panel to edit your content lists. It’s safe—you can edit content and publish, but you can’t change the design.

2. How the site is organized

Main pages (fixed content)

• Home (/)
• Why—why the park matters (/why)
• Who We Are—about the Association (/who-we-are)
• Places—the eleven landscapes of the park (/places)
• Experiences—ways to enjoy the park (/experiences)
• Things to Notice—details to look for (/things-to-notice)
• Stewardship—the ongoing care work (/stewardship)
• History & Archives—the park’s story, with newsletters, photos & documents (/history)

Most of these pages pull their content from Collections (your content lists), which is what the next section is about.

3. What the CMS is

The CMS (Content Management System) is a set of Collections—think of each one as a spreadsheet. Every row is an item (one place, one photo, one document), and the columns are fields (its name, image, description, and so on).

The big advantage: you edit an item once, and it updates everywhere it appears—the listing page, its own detail page, and any card that links to it.

Your collections and where they show up

4. Editing content, step by step

To change an existing item

1. Sign in at webflow.com and open the site. With your Content editor seat you land in the simplified content view.
2. Go to the page where the item appears (e.g. a Place), or open it from the CMS panel.
3. Click the text or image you want to change—an editing panel opens.
4. Change any field. Each field has a short note under it explaining what it’s for—read those if you’re unsure.
5. Save your changes, then Publish when you’re ready for them to go live (see Section 7).

To add a new item

1. Open the CMS panel and choose the relevant collection (e.g. Newsletters).
2. Click New (the “+”) to create an item.
3. Fill in the fields. Name is required; the Slug fills in automatically.
4. Set its Display Order so it lands in the right spot (see Section 5).
5. Save, then Publish.

To remove an item

You can Archive (hide it but keep it) or Delete (remove permanently). Archiving is the safer choice if you might want it back. Deleting an item also removes its detail page—don’t delete something other pages link to unless you mean to.

5. Controlling the order items appear in

Every collection has a Display Order field (a number). Items are sorted lowest number first. To move an item, change its number.

• Places and Experiences also have a Numeral field (i., ii., iii. …) shown on the card. Keep the numeral matching the Display Order so the labels read in sequence.
• Timeline Events sort by Display Order, set to follow the Year.

6. A closer look at your collections

Almost everything on the site is CMS content—you edit an item once and it updates everywhere it appears: the listing page, its own detail page, and any card that links to it. Every field also has built-in help text in the CMS panel, so the maps below are just the big picture.

How your collections connect

Three collections are linked through reference fields (one item pointing at another). The rest stand alone.

Field by field

7. Publishing your changes

Saving an edit stores it as a draft—it is not live yet. To make changes public, click Publish. Until then, visitors still see the previous version.

A good habit: make all your edits, review them, then publish once.

8. Images, files & SEO

• Images: Upload a reasonably sized image (large but not enormous—roughly 2000px on the long edge is plenty). Always add alt text describing the image; it helps screen readers and search engines.
• Search results (SEO): Each main page has a Title and Description that show up in Google. Edit these from the Settings panel (page settings). Keep titles short and descriptions to a sentence or two.

9. A few things to be careful with

• Don’t change a Slug after launch. The slug is the item’s web address. Changing it breaks any existing links and bookmarks to that page.
• Don’t delete fields or whole collections—that removes data from every item at once. Edit individual items instead.
• Design changes (fonts, colors, page layout) belong in the Designer—leave those to your web partner.
• When in doubt, Archive instead of Delete, and ask before removing anything that other pages might link to.

10. Pre-launch checklist For your web partner

• Re-host linked files. Newsletters and Documents currently have a Source URL pointing at files on the old cedarlakepark.org. Upload those files into Webflow (the PDF / File fields) so nothing depends on the old host, then the Source URL can be retired.
• Connect the custom domain. The site currently publishes to the Webflow staging subdomain; connect cedarlakepark.org when ready to go live.
• Add content editors. Invite the client’s editors through Webflow’s Client Seats with the Content editor role, so they can update content and publish without full Designer access. (Webflow’s legacy Editor is retired in 2026—Content editor seats are its replacement.)

11. Getting help

• Webflow help & tutorials: university.webflow.com
• Your web partner: Tim Quealy, Mediocre Designs — mediocre.designs.mn@gmail.com · mediocredesignsmn.com

You can’t break the design by editing content, so explore with confidence—and when something feels uncertain, save a draft and ask before publishing.

12. Brand assets

A brand asset pack accompanies this site — logos, favicon, social share cards, colors, and fonts. Keep the master files in a shared folder (for example the organization's Google Drive) so future editors and partners can always find them.

• Logos: horizontal lockup (site header, email signatures), a stacked lockup, and the emblem/mark on light or forest-green backgrounds.
• Favicon & social avatar: the small browser-tab icon, plus a square 1:1 profile image for the Facebook, Instagram, and YouTube accounts.
• Share cards (Open Graph): the 1200×630 image shown when a page is shared on social media. The default card (lake scene with the “Nurture Nature” tagline) is already set across the site.
• Colors: Forest Ink #1C3A24, Pine #2F5233, Sage #8D9B82, Paper #E9E3D4, Warm White #F3EEE4.
• Fonts: the site loads Newsreader (headings) and Source Sans 3 (body) automatically from Google Fonts; the logo wordmark uses a Goudy-style face.

To change the browser icon, upload the favicon in Site Settings → General → Favicon & Webclip. To change a page’s share image, use Page Settings → Open Graph.